Roadmap Attract > Marketing > Outreach

Outreach

 

Introduction: Outreach is essential for building and expanding your real estate network, ensuring you connect with potential clients effectively. This section focuses on helping agents develop targeted outreach strategies that engage their audience and generate quality leads.

Objectives: The objective is to provide agents with actionable strategies to increase their visibility and engagement through effective outreach. By mastering outreach, agents can grow their client base, build relationships, and strengthen their market presence.

Mindset: Consistent Brand Positioning

 

Top 7 Outreach

Mastering newsletters, direct mail, email marketing, property reviews, and agent brochures boosts real estate success.

Top 7 To Do's

The Agent Brochure

A step-by-step guide to building an unforgettable agent brochure that trumpets your brand and tells your story.

The Agent Brochure

Digital Impact Essentials

Ensuring full digital aesthetic alignment is critical to creating trust in your brand  and services.

Digital Impact Essentials

 

Skillset: Creating Consistent Brand Deliverables

 

Creating Compelling Copy

Creating go-to branded copy for all of your emerging outreach pieces is critical. Save it in an easily accessible spot. 

Creating Compelling Copy

Create Your Newsletter 

Sending out an authentically aligned and personally branded monthly newsletter is critical to staying the agent first in mind.

Create Your Newsletter

Start An Email Campaign

Create an authentic realtor brand by defining your identity, understanding your market, and maintaining consistent visuals across platforms.

Email Campaigns

 

Action: Execute and Ship

 

Mastering Mailchimp

Consistent deployment of authentically aligned branded marketing assets is the secret to becoming and staying first in mind.

Mailchimp Campaigns

Rechat Newsletters

We love the all-encompassing program ReChat, and it does newsletters ( and many other things) really well.

ReChat Newsletters

Direct Mail Guide

Master direct mail for real estate by defining goals, building a quality mailing list, and designing compelling pieces.

Direct Mail Guide

Get Coached On Building Your Unbeatable Personal Brand

Unlock your potential with expert coaching on creating a powerful personal brand that sets you apart. Learn proven strategies and actionable insights to establish a memorable and impactful brand presence that attracts and retains clients.

Get Brand Coaching Today!

Resources

 

Lab Coat Agents

LCA's 360-degree approach to your branded marketing needs has brochures, too.

FInd Your Why

Vista Print

transformative insights into redefining success, building and supercharging self-improvement.

Mindset

ReChat

Own the Real Estate Experience. An AI-Powered Ecosystem for Forward Thinking Agents.

Call To Action

Canva Brochures

DIY creation of your brochure may be just the right way to perfect your brand story.

Canva Brochures